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Marketing

HomeArchive by Category "Marketing"
13 Jan
Marketing

Khilauna Inspirations: Marketing Plan

  • January 31, 2025
  • By author-avatar Alphy Hingstone
  • 0 comments
EXECUTIVE SUMMARY Khilauna Inspirations is a start-up company with intentions to bring diversity, self-confidence and achievement into ...

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17 Jul
Marketing

Best Launch Strategy and Recommendations for AWC’s Bourbon Brands in the UK Market

  • September 23, 2025
  • By author-avatar Billy Osida
  • 0 comments
Launching bourbon brands in the UK market presents a unique challenge for American whiskey companies. As AWC prepares to introduce its ...

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26 Jun
Management, Marketing

What is Six Sigma?

  • October 11, 2025
  • By author-avatar Euvinalis Nthiga
  • 1 comment
Six Sigma is a powerful methodology for improving business processes by reducing defects and variability. Developed by Motorola in the ...

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21 Jun
Marketing

Mastering Porter’s Five Forces: A Student’s Guide to Strategic Analysis

  • September 23, 2025
  • By author-avatar Billy Osida
  • 0 comments
In the dynamic world of business, understanding the competitive landscape is crucial for developing effective strategies. Porter's Five...

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21 Jun
Marketing

Mastering Competitor Analysis: A Student’s Guide to Gaining a Competitive Edge

  • September 23, 2025
  • By author-avatar Billy Osida
  • 0 comments
Introduction In today's competitive business environment, mastering competitor analysis is crucial for students aspiring to excel in...

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21 Jun
Marketing

Value Chain Analysis: Comprehensive Guide

  • September 23, 2025
  • By author-avatar Billy Osida
  • 0 comments
Value chain analysis is one of the tools that helps companies understand what activities matter in their processes and how they can use...

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21 Jun
Marketing

SOAR Analysis in Marketing: Comprehensive Guide

  • May 10, 2025
  • By author-avatar Franklin Medwick
  • 0 comments
Introduction In the dynamic world of marketing, identifying and leveraging strengths, opportunities, aspirations, and results (SOAR)...

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21 Jun
Marketing

PERT Analysis in Marketing: Comprehensive Guide and Case Study

  • September 23, 2025
  • By author-avatar Billy Osida
  • 0 comments
Introduction In marketing, accurately planning and executing campaigns is crucial for achieving desired outcomes. PERT (Program Eval...

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21 Jun
Marketing

PESTLE in Marketing with Case Studies

  • May 10, 2025
  • By author-avatar Franklin Medwick
  • 0 comments
Introduction In the dynamic world of marketing, understanding the external environment is crucial for developing effective strategie...

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21 Jun
Marketing

SWOT Analysis Case Study for Marketing

  • May 7, 2025
  • By author-avatar Franklin Medwick
  • 2 comments
Introduction In today's competitive business landscape, understanding the internal and external factors that influence a company's s...

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